Stray Kids ATE Hits 100 Weeks on Billboard with 1B Spotify Streams

Stray Kids has become a permanent fixture on the global music charts by establishing its unprecedented era of commercial endurance by maintaining a 100-week Billboard run on the Billboard World Albums chart. As noted by many industry stakeholders, the historic Stray Kids 100 weeks Billboard chart feat is quite massive for a K-pop boy group of its generation (fourth-gen K-pop). 

Stray Kids ATE Powers Historic Billboard Run as Spotify Hits 1 Billion Streams

This exceptional run of longevity on the Billboard World Albums chart highlights a broader shift in global music consumption; it showcases how K-pop songs are moving past initial release-week surges toward sustained run in the international market. Initially debuting at No. 1 on the chart in August 2024, Stray Kids’ ATE has maintained steady sales and streaming metrics for nearly two years. The album’s momentum is equally visible on streaming platforms. Notably, Stray Kids on Spotify recently surpassed the 1 billion streams threshold, thereby making ATE, its sixth album to do so.

This market retention, bolstered by the Billboard success and ATE’s Spotify 1 billion streams milestone, showcases the group’s robust autonomous creative infrastructure. Driven by their in-house 3RACHA production team consisting of members Bang Chan, Changbin, and Han, the group maintains a unique identity which dominates the global K-pop market.

Stray Kids THIS & THAT Sets the Stage for the RUN IT World Tour and 2026 Comeback

The milestone arrives as the group prepares itself for an aggressive expansion of its global footprint. The highly anticipated Stray Kids RUN IT World Tour is set to launch in South Korea next month. The initial Stray Kids Seoul concert series will be performed for five days at the KSPO Dome and will set the momentum for the broader Stray Kids world tour 2026. Notably, the Stray Kids KSPO Dome sold out all of the five scheduled performances immediately upon reservation opening, indicating a high-demand of their return.

Marking Stray Kids’ August 2026 comeback, JYP will release a new project titled THIS & THAT. A pre-release song which is of the same name as the tour (RUN IT), has already been released as a part of Stray Kids new album THIS & THAT’s promotions. By already securing an industry record of eight consecutive Billboard 200 No. 1 albums, fans and industry stakeholders alike, are watching the band if they can achieve their past peaks again this time.