- Rosé and Bruno Mars’ APT. topped the 2025 Global Single Chart, marking a historic first for a non-Western act.
- Powered by 2.06 billion global consumption units, the track led IFPI’s unified streaming-and-download ranking.
- The milestone aligns with K-pop’s rise to roughly 3% of global market share, underscoring the genre’s expanding influence.
Rose's collaboration with Bruno Mars, "APT.," is the IFPI Global Single of the Year for 2025, the International Federation of the Phonographic Industry said. The track is the first from an artist outside North America or Europe to lead the annual chart, and the first winner to feature non-English lyrics. The song is predominantly in English but includes Korean spoken-word sections and a chorus built around "apateu," the Korean word for apartment.
APT. Scores 2.06 Billion Units on IFPI's Unified Chart
The song accumulated 2.06 billion global consumption units during the 2025 calendar year, according to IFPI data published Feb. 19. The total includes paid subscription streaming, ad-supported platforms, and single-track downloads. It finished ahead of KPop Demon Hunters’ Golden (by HUNTR/X), which reached roughly 2.00 billion. "APT." also outranked releases from Lady Gaga, Billie Eilish, and Kendrick Lamar with SZA, a sign that demand for the track persisted well beyond its initial release window. For Mars, the No. 1 is his first on the IFPI chart since "Just the Way You Are" in 2011.
IFPI attributed the result to coordinated international promotion spanning radio, digital media, and streaming. The federation now uses a single consumption indicator that merges streams and downloads into one ranking. A methodology change in 2024 adjusted subscription weightings and established a new baseline, which means 2025 data is not directly comparable to figures from earlier years.
Rosé’s No. 1 Ranking Highlights K-pop’s Global Expansion
Rose's chart position fits within a broader trajectory for Korean pop music. K-pop accounts for an estimated 3% of U.S. recorded-music revenue, according to a March 2024 Morgan Stanley research note, which called the figure small relative to Latin and country genres but saw room for growth. Spotify reported a 362% increase in global K-pop streaming between 2018 and 2023, with the steepest gains in Southeast Asia (up 423%) and the United States (up 182%). The U.S. led Spotify's list of countries with the most K-pop listeners, followed by Indonesia, the Philippines, Japan, and Mexico.
"APT." also topped Apple Music's 2025 year-end global chart, giving it the No. 1 on both major international rankings. Whether the track's cross-platform strength signals a permanent shift in how hits break worldwide, or an outlier powered by a well-timed Western collaboration, is a question the industry will be watching closely in 2026.
