CD Projekt Revenue Up 9% as Cyberpunk Franchise Sustains Growth

CD Projekt Group posted 867 million PLN ($235.2M) in sales revenue for 2025, a 9% year-on-year increase that required no new game launches and was primarily driven by Cyberpunk and The Witcher franchises. On March 19, the Polish publisher posted that the financial performance in 2025 made it the second-best fiscal year in the group’s history.

Revenue growth was largely attributed to sustained demand for Cyberpunk 2077 and its Phantom Liberty expansion, alongside ongoing catalog sales across digital storefronts. The Cyberpunk brand alone reached 45M copies in sales by 2025 (35M copies of Cyberpunk 2077 and 10M of Phantom Liberty).

On the other hand, the Witcher franchise has sold over 85M copies in its lifetime, with Witcher 3: Wild Hunt (2015) remaining a major revenue driver amidst record-breaking launches in 2025. “Our games are true long sellers, as evidenced by numerical data,” emphasized Joint CEO of CD Projekt Michał Nowakowski, while discussing how their IP strategy centers around long-term growth.

CD Projekt’s net profit increased by 33.7% to 595M PLN ($161.4M) in 2025, whereas CD Projekt RED, the developer of Cyberpunk 2077, saw a 18% year-on-year increase in consolidated net earnings.

Cyberpunk 2077 and Witcher 3 Offset CD Projekt’s Release Gaps

CD Projekt’s 2025 performance highlights a growing reliance on established intellectual property in the absence of new AAA launches. The publisher did not release a major new title during the year; instead focusing on pre-production of upcoming projects, including Witcher 4 and Cyberpunk 2.

The Group invested over 513M PLN ($138.84M) in the development of upcoming projects. The company also deployed subsequent updates and platform fixes of franchise IPs that extended those titles’ commercial lifecycle.

Since its launch, Cyberpunk 2077 tie-in products, spanning merchandise and licensed goods, have generated almost 70M PLN ($18.94M), while The Witcher 3's equivalent portfolio has crossed 100M PLN ($27.06M).

The company’s future outlook combines the long-term franchise strategy with  “parallel work on multiple projects.” CD Projekt RED has also started on a new proprietary IP, codenamed “Hadar.”

CD Projekt CFO Piotr Nielubowicz noted during the investor call that the company decided to sell COG to focus on game development. However, he stated, “GOG remains an important business partner for us, and we want our future games to continue being offered on that platform.”

CD Projekt’s 2025 results underscore the commercial durability of the Cyberpunk franchise, which has evolved from a high-profile setback into a key revenue driver. The developer has also expanded the franchise with diverse merchandising deals and animated productions like Cyberpunk: Edgerunners to sustain its long-term momentum.